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Case Studies
October 7, 2022

How Ayala Land Uses the Inquiry Bundle to Automate Lead Generation on GCash

Manual lead generation can be a tedious task. The process can take days involving person-to-person back and forth without any guaranteed results. This is exactly why property developments like Avida, Amaia, Alveo, and Ayala Premier have chosen ChatGenie’s Inquiry Bundle to automate and streamline the process.

The Inquiry Bundle uses Mini App technology to automate lead generation within GLife on GCash. It allows businesses to take and gather inquiries instantly, cutting the process time between potential customers and sales agents. It also streamlines the process and makes leads easier to manage on one dashboard as opposed to manual lead generation and reporting.

Amaia's growth before and after ChatGenie (August vs September)

This simple switch to automated lead generation has resulted in ​⁠1144 inquiries with a 382% average monthly growth rate since July.  Amaia alone has gotten a 98% increase in inquiries. Recent numbers have shown that with the Inquiry Bundle, the same development has already gotten over 880 leads and counting with 10% being serious buyers.

With an investment in GCash ads, they were able to increase their exposure and get an average of 35 leads per day.

GCash Ads of Amaia

With those numbers, Amaia has already closed 3 reservation sales worth ₱10.27M and have 2 other pending sales within just one month. By integrating automated lead generation to their social media pages, they are able to make the process more efficient, require less manpower, obtain leads easily even outside of office hours, and lessen the frequency of personal contacting.  

Real Estate Category in GLife all powered by ChatGenie

Overall, GLife has proven to be a promising platform for real estate industries to streamline the process while substantially increasing exposure. Customers are no longer limited to paying via traditional payment channels such as post-dated checks, bank deposits, and over-the-counter payments. Merchants are also able to view leads and transactions on one unified dashboard.

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