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FUTURE-PROOFING YOUR BUSINESS
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Write marketing emails that won't end up in the junk folder

With social media posts, sponsored content, Facebook ads, influencer marketing, and all the latest marketing strategies, writing an email or marketing newsletter may seem a little old school. But with the right moves, email marketing is every bit as effective as any other method. Here are a few pointers to help ensure your emails get opened and read:

December 13, 2022
FUTURE-PROOFING YOUR BUSINESS

The Power of Your Product's Packaging

There is no better way to lend to the festive mood (or any mood!) than by making your products stand out with impactful packaging. Here are a few tips to help you harness the power of packaging and boost your brand:

November 21, 2022
FUTURE-PROOFING YOUR BUSINESS

How to Make Lead Generation REALLY Work

ChatGenie can offer the entire funnel process: from discovery even up to securing leads with this bundle. Automate lead generation and more with the Inquiry Bundle now.

November 16, 2022
FUTURE-PROOFING YOUR BUSINESS

Sales Funnel: Securing leads

You’ve already grown your customer base, now what? At this point of the Sales Funnel, it’s important to find fresh streams of income to breathe new life to your business - that means looking for a new pool of potential customers or leads.

October 24, 2022
FUTURE-PROOFING YOUR BUSINESS

Sales Funnel: Increasing Brand Consideration

It can be hard work to actually convince them to consider your brand. This can be especially tough online. Brand consideration has a lot to do with the deeper aspects of your transaction. It’s no longer just about your existence but more about your value and the experience you provide. So what can you do to increase Brand Consideration?

October 17, 2022
FUTURE-PROOFING YOUR BUSINESS

5 Social Commerce Trends for Your Business | ChatGenie

Social commerce uses platforms like Facebook and Tiktok to grow a business. Find out what are the five trends that your business should be leveraging today!

September 27, 2022
FUTURE-PROOFING YOUR BUSINESS

Optimize Your Social Media Calendar

Without having a solid social media plan, you might be sending out mixed messages, literally and figuratively. Having unorganized content like that can work on a post-to-post basis, but you need to sit down and come up with a specific social media strategy to create an impact on a larger scale. How do you do that?

August 22, 2022
FUTURE-PROOFING YOUR BUSINESS

Linkouts or ChatGenie?

If you’re choosing between using manual order forms or redirecting to a separate website to a more automated way to sell online, we’ve compiled a few reasons to finally make the switch to using a Mini App online store. See the difference and learn why you should start selling inside the world’s biggest apps with us now:

July 19, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing your Business: Boost your Sales and Create Promos on the CG Dashboard

Time to reinforce your Mini App with special discounts and promotions. While ChatGenie is a great way to offer accessibility to customers and streamline the entire ordering process, it’s also important to find a way to let your customers try it especially if they’ve never ordered from it before. Here are six sure-fire ways to promote your store, attract attention, and boost your sales with the ChatGenie Dashboard!

July 11, 2022
FUTURE-PROOFING YOUR BUSINESS

eCommerce 101: How to Sell Online

With multiple options available to sell online, it could come down to a game of eeny, meeny, miny, moe. This is a tricky situation you wouldn’t want to be in as the trial and error that comes right after could cost you valuable time and money.This is where being critical comes in. You’d want to filter out which solutions work best for you to seal those orders. Some questions you need to ask yourself when scouring the market for online selling platforms are:

July 7, 2022
FUTURE-PROOFING YOUR BUSINESS

Mapping Your Sales Funnel: From Brand Awareness to Purchase (with FREE Guide!)

A sales funnel represents a buyer’s journey from early-stage brand discovery to final purchase. And if you’re wondering why it’s called a funnel, that’s because it’s depicted as such. It starts wide at the top and narrows down at the bottom. This portrays how merchants begin with a relatively large audience of prospective buyers before they get trimmed down to ones that are more likely to make a purchase. Get your FREE guide here.

June 30, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: Productivity Tips for Business Owners

Today’s article highlights tips on increasing your productivity, some of which were shared by ChatGenie team members who, as business owners themselves, know a thing or two about getting things done in an orderly fashion.

June 28, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: How Much Does it Cost to Set Up an eCommerce Tool

Hiring a web developer for your eCommerce website is one way to do it but that may require you to shell out somewhere between P70,000 – P150,000. That’s just too much especially if you’re a small business owner. All things considered, your best bet is to use an eCommerce tool like ChatGenie as it offers a quick and affordable way to get your online store live.

June 21, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Blog Series: Best Practices When Boosting Posts

For today’s article, we’ll be counting down the best practices when boosting Facebook posts. Often overlooked by small businesses, boosted posts are effective for amplifying the reach of your content, which falls under the first stage of the customer journey. With the simple click of a button, your posts can be seen by more people, even those that aren’t followers of your business page.

June 7, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Blog Series: Content ideas for your social media posts

Today, we’re giving ideas to help your business fill up your social media pages with quality content! This is important not only to attract, engage, and retain an audience, but also to establish your expertise and promote brand awareness.

June 2, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: FREE Tools That Can Help You Start an Online Business

Make no mistake about it: getting an online business up and running is a tall order. There’s capital to worry about first and foremost. And then there’s the actual business aspect of making sure things are in order.The early goings can be overwhelming, but you can get past the early roadblocks and run your business more smoothly if you have the right tools to back you up.

May 24, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proof Your Business: How to Create a Buzz with Influencer Marketing

Did you know that the Philippines has one of the strongest influencer cultures in the world? With 51.4% (more than double the global average!) of users following influencers, it’s no question that influencer marketing is one of the most popular strategies for both online-only and traditional brands. That said, it isn’t as simple as giving out free products to your favorite Instagram personality. Modern consumers are smart and savvy; they know when they are being sold to. There’s a lot of white noise on the interwebs so it’s also important to stay authentic, strategize smart, and stay true to your brand. Where do we start?

May 17, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proof Your Business: Make Your Products Stand Out on Social Media

Selling on social media has its own set of challenges. When you’re selling on social media, your visuals are everything. One of your priorities, as a social seller, is to find a way to let your brand stand out amidst the competition. Not everyone can understand how great your products are so it’s your job to show them in the best light, literally and figuratively. Here are a few easy tips to help you draw customers from the moment they take a look at your profile:

April 28, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: Expanding Your Sales Channels

Now, why should you consider exploring more avenues for selling? This should be a no-brainer. For one, it is a proven strategy to gain more buyers and increase revenue. While a business can function just fine with one primary sales channel, adding a few more wouldn’t hurt as long as you have the means to do so. If you’re worried about there being an overlap in sales channels, don’t worry! This is a good problem to have and not something you should be agonizing over. It’s certainly better than putting all your eggs in one basket.

April 19, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: Must-try Promos to Attract Customers

Promotional offers influence the decision-making process of customers. They appeal to people’s fear of missing out. FOMO, as it’s called, makes customers want to grab on to limited offers before they slip through their fingers. It’s kind of a psychological trick if you think about it. If you’re a business looking to try out promos for the first time or if you’re seeking new ways to do it, keep reading!

April 8, 2022
FUTURE-PROOFING YOUR BUSINESS

Future-Proofing Your Business: How To Get Your First Order

Needless to say, making your first sale is momentous for your business. Not only does it put money into your cash register, but it also serves as validation. It brings optimism and reassurance that your new online business has the makings of a successful venture. And who wouldn’t want that? After all, the main reason behind starting a business is to gain profit.

March 22, 2022
FUTURE-PROOFING YOUR BUSINESS

A Copywriter's Guide to Crafting Stand-Out Social Media Content

Persuasive writing can make an impression on your potential followers and create connections with them before they continue to keep scrolling. Although hashtags certainly play a part in getting your brand out there, you can choose to make your words count. Keep reading to learn the basics of writing effective copy on social media and more.

February 16, 2022
FUTURE-PROOFING YOUR BUSINESS
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